01 · Visual direction
Moodslides
Let the client react to visual references with yes, maybe, or no. See what resonates, what divides, and who felt what.
Use it to explore or validate a visual territory.
Client surveys for agencies
Clients rarely know exactly what they want – but they recognise what feels right when they see it. Moodslides lets them react to visual references with yes, maybe, or no, revealing which expressions resonate.
Takes a few minutes · No client login required
Does this feel right for the brand?
1 / 4
Done. That was the whole survey.
And this is the pattern once the answers come together:
Yes 0% Maybe 0% No 0%
Visual direction
Moodslides makes visual references easy to assess and turns the responses into a clear pattern before you choose a direction.
01 · Visual direction
Let the client react to visual references with yes, maybe, or no. See what resonates, what divides, and who felt what.
Use it to explore or validate a visual territory.
The problem
"Could we see a few more directions?"
– every client, round three
Meeting number four. The moodboards are fine, everyone nods, nobody decides. Not because the client is difficult – but because they're asked to voice an opinion out loud, in a group, with nothing to compare against.
Moodslides reveals which expressions actually resonate. People answer in their own time, before the meeting defaults to the loudest voice or a single arbitrary reference.
How it works
Collect the expressions you want to explore or validate. Moodslides presents them one by one without cropping the subject.
Clients and stakeholders answer individually, on their phone or computer. No account. No manual.
Responses are collected as they arrive. See what resonates, what divides, and how each participant responded.
The Moodslides result
A high yes share is solid ground. An even split means the expression polarises – often the most interesting finding.
And a pile of no is an answer too: a direction you can retire before it costs you a design week.
Sample data
Moodslide 01
71% yes
Moodslide 02
32% yes
Moodslide 03
19% yes
Moodslide 04
69% yes
For the agency
Upload references, share the survey, and follow the responses without switching tools.
The client clicks one link. That's the entire onboarding.
Sensitive drafts? Lock the survey with a single password.
Review totals, open each participant, and find both alignment and friction.
Frequently asked questions
Moodslides is a simple visual survey where the client responds yes, maybe, or no to each reference. The result shows which expressions resonate, divide, or miss the mark.
No. The client opens the link, enters their name, and responds to the slides. You can also protect the survey with a single password.
You can use common image formats and different aspect ratios. Images are presented without cropping away the subject.
Yes. Share the same link with everyone who should take part. The statistics show both the overall distribution and each participant's responses.
Responses appear as they are submitted. You can review the distribution for each slide, the overall direction, and every participant's responses.
No. Participants react to visual references, not finished design proposals. Their responses give you a stronger foundation for developing and discussing the direction.
Upload the references, send one link, and walk into the room with a clearer pattern in hand.
Create your first surveyTakes a few minutes · No client login required